Copywriter
Washington
Copywriter
Full Time • Washington
Benefits:
- Life insurance
- Paid holidays
- Disability insurance
- 401(k) matching
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
- Vision insurance
Copywriter, Federal Government Advertising & Social Media
We are currently seeking a skilled Copywriter with Federal Government experience and 5+ years’ professional copywriting experience to create high-impact content for digital advertising campaigns, social media platforms, public awareness initiatives, and integrated communications programs.
The ideal candidate combines creative excellence with a deep understanding of federal communications, public affairs, and audience engagement strategies. You will support federal clients by developing persuasive advertising copy and engaging organic social media content that advances mission-driven objectives and reaches diverse audiences. To be considered, you must be a U.S. citizen, able to pass a background check for security clearance, and available to work on-site in Washington, DC.
Job Duties / Responsibilities:
- Develop creative and persuasive copy for digital advertising campaigns across paid social, display, search, video, and programmatic channels.
- Write campaign messaging that drives awareness, engagement, recruitment, education, and behavioral change.
- Create compelling headlines, calls-to-action, ad copy variations, and campaign concepts.
- Create engaging organic content for platforms including LinkedIn, Facebook, Instagram, X, and YouTube.
- Develop social media content calendars and campaign messaging strategies.
- Adapt content and tone for specific audiences and platforms while maintaining brand consistency.
- Write captions, social posts, and video scripts.
- Translate complex policy, programmatic, and technical information into clear, audience-friendly messaging.
- Develop content that aligns with agency goals, brand guidelines, and communication strategies.
- Support awareness, outreach, recruitment, public education, and stakeholder engagement campaigns.
- Research target audiences and tailor messaging to maximize impact.
- Ensure all content follows Federal Plain Language Guidelines and agency communication standards.
- Support accessibility and Section 508 best practices where applicable.
Skills & Requirements:
- Bachelor's degree in Communications, Journalism, Marketing, English, Public Relations, or a related field.
- 5+ years of professional copywriting experience.
- Proven experience supporting Federal Government agencies or government contracting environments.
- Strong portfolio demonstrating:
- Digital advertising campaigns
- Social media content
- Public awareness communications
- Website and marketing content
- Exceptional writing, editing, and proofreading skills.
- Experience translating complex information into clear, actionable messaging.
- Knowledge of federal communications, public affairs, and outreach efforts is preferred.
- Familiarity with social media analytics and performance optimization an asset.
- Experience with content management systems and social media management tools a plus.
- Understanding of SEO and digital marketing best practices preferred.
- Public Trust clearance or ability to obtain one is preferred.
Compensation: $85,000.00 - $90,000.00 per year
ECU Communications is an equal opportunity employer. All aspects of employment, including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. ECU Communications is a diverse and inclusive company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.
About Us
ECU Communications, LLC (ECUCOMM) is a multi-faceted Marketing Communications firm. As a woman-owned and full-service agency, ECU specializes in Digital Communications and cross-cultural services. ECU’s thought leadership and data-driven approaches advance innovation for precision marketing, resulting in meaningful customer experiences across omnichannel communications and delivering valuable data to make informed decisions.
Our Culture
We're an agency where individuals are able to share their expertise and work collectively as a team to provide clients with award-winning campaigns. Our backgrounds, cultures, languages, viewpoints, and experiences are diverse, but mutual respect is our bond.
As a minority and woman-owned small business, we are committed to fostering a work environment where everyone feels respected and heard. A healthy work-life balance is company policy, and management prides itself on open doors and open minds.
Our Impact
We Stand Together
We're more than just a marketing firm - we're a force for positive change in our community. Our team members regularly organize food drives, volunteer days, and fundraisers, and we're proud to be affiliated with several charitable events and causes. We understand that our success gives us a platform for helping others, and we use it every day.
Our Culture
We're an agency where individuals are able to share their expertise and work collectively as a team to provide clients with award-winning campaigns. Our backgrounds, cultures, languages, viewpoints, and experiences are diverse, but mutual respect is our bond.
As a minority and woman-owned small business, we are committed to fostering a work environment where everyone feels respected and heard. A healthy work-life balance is company policy, and management prides itself on open doors and open minds.
Our Impact
We Stand Together
We're more than just a marketing firm - we're a force for positive change in our community. Our team members regularly organize food drives, volunteer days, and fundraisers, and we're proud to be affiliated with several charitable events and causes. We understand that our success gives us a platform for helping others, and we use it every day.
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